Local businesses help communities become more prosperous, entrepreneurial and connected as well as giving it its unique character. They tailor their products, services, and practices to best suit the local community. Local stores serve as more than just places to shop, but as a gathering places, places to catch up with neighbors, find out the latest news, and share stories about family and friends. Locally-owned business owners also have a higher commitment to the overall wellbeing of community as most live in the area.